Grand Opening Video!!!

Charity Poker Event Video


“Lollipop, Lollipop, oh Lolli-lollipop, Lollipop, da da da dum”…..

Gone are the days of your traditional flavored candy balls on simple white sticks. Think about how simple a lollipop looks, feels in your hand, and tastes when it melts in your mouth. It’s a memory from your childhood, and now, it’s evolved into your adulthood as a super-lux, Swarovkski Crystal Jeweled Stem, with a detachable and refillable candy ball of succulent flavors that you would never have thought was possible when you were a kid…try, watermelon or even the pina colada flavor!

Thank you, Sugar Factory, for blessing this pop-crazed world with its latest sensation! You are not just a one-hit wonder, but THE “Platinum” Selling Hit!

Did I mention Sugar Factory Couture Lollipops made it’s major debut at the 1 Year Anniversary of Platinum Collections Retail Store, San Diego, and will be expanding through an e-commerce site and a set of carefully crafted candy bars in select major cities?! With a show-stopping list of A-List Celebrity Endorsers, such as, Britney Spears, The Pussy Cat Dolls, and Kim Kardashian, Sugar Factory brand Couture Lollipops and candy bars will soon be smelling savory and sweet success!

Check out Sugar Factory’s Famous Faces and pictures from Platinum Collection’s 1 Year Anniversary Party where models actually EAT…Sugar Factory’s Couture Lollipops!!!

xoxo
Mai Spieldenner
The Queen of Platinum


San Diego, CA – On March 21, 2009, Platinum Collections – Retail Store celebrated its One Year Anniversary in style; all guests were VIPs walking the racy red carpet in their fashionable best!

Sponsors included, Who’s Your Daddy Energy Drink (debuting its brand new Pomegranate Acai flavored energy shot), Sugar Factory (which gave out 100 Swarovski Crystal jeweled lollipops that Britney Spears and Pussy Cat Dolls demand on their worldwide tour!), Curtis & Co (the first of the literal “big boy” watches), and Velvet Angels funky couture shoe line (think the style of Dior at the price of Juicy Couture). Lights, camera, action — www.PurePlay.TV and www.RedRopeReviews.com were two of the main media outlets filming.

Lucky guests were provided top secret prizes from the brand new 5 Star Se Hotel’s ultra lush new spa, delivered by exquisite spa angel Nina Hilario, massage therapist to the rich, famous, and lucky, Harrah’s Rincon Weekend Getaways, Ed Hardy clothing, and more!!!

Multiple DJs spun melodic beats; guests enjoyed complimentary drinks and feast! Hundreds of guests attended this invite-only affair only meant for our best clients, vendors, friends, and family.

Star Sightings included, Bravo TV’s “Top Chef” finalist – Brian Malarkey, P.O.D. drummer – WUV, Rapper – Suge Knight, Professional Poker Player, Antonio “The Magician” Esfandiari, International Model – JOlie Benoit, legendary night club owner “Stevie D.”, Jyles Tucker of the San Diego Chargers, Sophie Radio Hosts and Wonderland Concierge Service Owners, Leslie Alison and Rock Star, Hubby Jimi, host Ari from Red Rope Reviews, and more!!!

Check out pictures and video from our excellent event…

And, there are more images to come!!!

Thank you for attending our event!

Mai Spieldenner & Dan Fleyshman
The Queen and King of Platinum


Here’s your sneak peak at the official ad for Platinum Collections and PurePlay.TV that will be published in San Diego’s 944 Magazine, February 2009 Issue!

944 Ad Feb. 09


These are my suggestions for the BEST Valentine’s Presents, exclusively available at:  Platinum Collections!

  • JACOB THE JEWELER WATCHES for Men and Women
  • DIAMOND Earrings, necklaces, bracelets, and rings, especially ENGAGEMENT RINGS!
  • DNA ART:  Turn your DNA into a piece of couture art
  • PRIVATE JET SERVICE:  Whisk your loved one away on a very romantic and unforgettable date  with Champagne and Flowers